SRKA August Virtual Event - The Impact of AI on Talent Acquisition and Recruitment

 

August 20, 2026
12:00 PM - 1:00 PM
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Virtual Event - Zoom meeting information will be sent to registered attendees

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The Impact of AI on Talent Acquisition and Recruitment

with Heather Merrick, MBA, SHRM-SCP| Members & Community Director, SHRM 

Description

In today’s fiercely competitive talent market, artificial intelligence is revolutionizing how organizations attract, assess, and onboard new employees. This presentation explores the transformative impact of AI on recruitment, highlighting how automation streamlines hiring processes, enhances the candidate experience, and enables data-driven hiring decisions through predictive analytics.
However, the adoption of AI is not without challenges. Ethical considerations and the risk of bias must be actively managed to ensure fair and inclusive hiring practices. The session emphasizes the importance of balancing AI efficiency with human judgment to maintain empathy and uphold organizational values.
Looking ahead, AI will play an even greater role in talent acquisition, with emerging technologies like sentiment analysis and immersive onboarding experiences on the horizon. For business leaders, integrating AI into recruitment is not just a competitive advantage—it’s a strategic necessity. The presentation concludes with actionable steps to begin the AI transformation journey, underscoring the value of expert guidance to navigate this evolving landscape.
Heather Merrick

Bio on Heather Merrick, MBA, SHRM-SCP| Members & Community Director, SHRM 

An empathetic and strategic creator of connections, Heather has over 15 years of experience in HR related roles with a strong background in talent acquisition, organizational & workforce development, employee engagement, HR policy development, & HR strategy. Finding great people for companies, building and optimizing teams, and creating healthy work cultures is her passion, and she is committed to making the community she lives in a better place for everyone.

Heather joined SHRM as a Members and Community Director in August 2024 after spending the majority of her career in talent strategy. In her prior experience, she partnered with client companies in providing HR solutions for recruiting and retaining top-notch talent. Heather also provided consultation on HR policy development; best practices for employee engagement, organizational development, talent acquisition, & succession management; Veteran hiring, onboarding, & retention initiatives; and HR strategy for business success.

 In addition to her private sector work, Heather served 7 years in the U.S. Army and she is a certified SHRM Foundation Inclusion Captain for Veteran Hiring, Onboarding, & Retention initiatives. Her education includes a BBA with majors in HR management & marketing and MBA with a concentration in human resources. In addition she is a SHRM Senior Certified Professional (SHRM-SCP) and holds the SHRM Talent Acquisition Specialty Credential.

Heather is an active volunteer in the community, having served as a SHRM volunteer at both the Chapter and State Council level from 2012 to 2024; serving on a board committee for Family Promise of West Michigan 2020 to 2024; and serving on the South Kent Chamber Board of Directors in 2024.

This session is pending for SHRM Professional Development Credits (PDCs) and HRCI re-certification credits.

Members are asked to print their own business card size name tags to bring to the event.   Members may visit their profiles to print personalized name tags.  A link to your profile will be provided in your confirmation email.  We will have blank name tags for Guests.

Thank You to our Annual Sponsor!

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Be sure to join SRKA as a dual member of SHRM and SRKA or renew your prior membership BEFORE you register.  If you have been a member in the past and your membership has lapsed or your are registering as a guest, you'll save $15 on this meeting by joining/rejoining first and then registering for this event as a Member.  Memberships for new and returning members are generally processed within 24 hours.

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If you have any issues joining or renewing on-line, please contact Jane Kurylo. 

Please note:

  • Please note that memberships and event registrations are for individuals and are not refundable or transferable.  Please do not send a friend or colleague in your place. 

  • We appreciate the courtesy of being notified if your plans change and you are unable to attend.  Refunds or credits will not be issued in the event of a cancellation. 

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Tickets

$25.00 Guest Ticket

$15.00 Regular Member Attendee

$10.00 Student Ticket for Student Members and Non-members